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Can I use email marketing to fundraise in Arkansas? What are the requirements?

Email Marketing and Fundraising Requirements in Arkansas

Arkansas has specific requirements for charitable organizations that engage in fundraising activities, including email marketing.

According to Arkansas Code Annotated § 4-28-401 through 416, charitable organizations and paid solicitors must register with the state and file annual financial reports. Failure to comply with these requirements can result in penalties and fines [2].

Additionally, email marketing campaigns must include disclaimers that comply with the state’s requirements for internet public communications. While these requirements are similar to those for print and broadcast media, they also take into account the unique characteristics of internet communications [1].

Therefore, if you plan to use email marketing to fundraise in Arkansas, you must ensure that your organization is registered with the state and that your email campaigns include the necessary disclaimers.

Please note that this is a general overview and there may be additional requirements or regulations that apply to your specific situation. It is recommended that you consult with a legal professional for guidance on compliance with Arkansas fundraising and email marketing laws [3][4].

Source(s):
Jurisdiction

Arkansas